Our brand new Fluttering Fantasy collection includes four distinctly different and exciting shapes. They are soft, sensual touch massagers with strategically placed nodules, swirls, curves, and tips for added stimulation. Add to all that, 3 speeds of fluttering action, and it’s a winner! The Spright, Waltz, Prism, and Lush models are waterproof, and constructed with safe and pure TPR and ABS plastic. These will take your breathe away.

We also have some new additions to our Lia collection. Fist is our Lia Love Balls, these are perfectly weighted silicone pleasure balls with a stretchy and durable retrieval cord. Available in pink and purple. Next is our Lia Lover, this is a pure silicone massager with 10 incredible functions of vibration, pulsation, and escalation. Soft, pliable, flexible, seamless, and unscented with soft touch controls…and did we mention waterproof? Available in pink and purple. Lia just got that much better.

Now lets see how great they all look…

	Fluttering Fantasy – Spright
	Item Number: SE-0779-10-3 Take control of your fantasies with these soft, sensual tough fluttering massagers. Strategically placed nodules, swirls, curves, and tips for added stimulation. 3 speeds of fluttering action. Push button control. TPR (massager) ABS (cap) ABS with Silver Plating (ring). 2 AAA batteries.
	Fluttering Fantasy – Waltz
	Item Number: SE-0779-20-3Take control of your fantasies with these soft, sensual tough fluttering massagers. Strategically placed nodules, swirls, curves, and tips for added stimulation. 3 speeds of fluttering action. Push button control. TPR (massager) ABS (cap) ABS with Silver Plating (ring). 2 AAA batteries.
	Fluttering Fantasy – Prism
	Item Number: SE-0779-30-3Take control of your fantasies with these soft, sensual tough fluttering massagers. Strategically placed nodules, swirls, curves, and tips for added stimulation. 3 speeds of fluttering action. Push button control. TPR (massager) ABS (cap) ABS with Silver Plating (ring). 2 AAA batteries.
	Fluttering Fantasy – Lush
	Item Number: SE-0779-40-3Take control of your fantasies with these soft, sensual tough fluttering massagers. Strategically placed nodules, swirls, curves, and tips for added stimulation. 3 speeds of fluttering action. Push button control. TPR (massager) ABS (cap) ABS with Silver Plating (ring). 2 AAA batteries.
	Lia Love Balls
	Pink - Item Number: SE-4560-04-3  Purple - Item Number: SE-4560-08-3 Perfectly weighted Silicone pleasure ball system. Stretchy, durable retrieval cord. ABS with Silicone coating.
	Lia Lover
	Pink - Item Number: SE-4560-40-3  Purple - Item Number: SE-4560-50-3 Sensual curves for maximum pleasure! Pure Silicone, premium, high powered massagers with intense stimulation at tip. Soft, pliable, flexible, seamless, and unscented. 10 incredible functions of vibration, pulsation, and escalation. Soft touch controls with separate EZ on/off button. Silicone (massager) ABS (cap) ABS with Silver Plating (décor ring). 2 AA batteries.

The Universal Tube Cleaner is a reusable, easy-to-use hygienic cleansing system that will fly out the door…it’s new, it’s unique, and your customers will love it!

Our new 7-Function Power Play Slimline Bullet, and Bullet are ultra-powerful bullets in our best selling sizes. With a Satin Finish battery pack, these compact beauties deliver 7 incredible functions of vibration, pulsation, and escalation. The bullet is waterproof, and the battery pack is splashproof. fabulous…your customers will eat these up! Available in pink and blue.

We love the new Crazy 8 and Vibrating Crazy 8 enhancers. They are both stretchy TPR, durable, and comfortable to wear. Providing dual support for him, and the vibrating model delivers random vibration, pulsation, and escalation. Well priced for fast sale! Available in red and black.

Check them out…

	Universal Tube Cleanser
	Item Number: SE-0374-20-2 Hygienic cleansing system with incremental measures, easy pull ring plunger, and 2 interchangeable attachments. Reusable, easy-to-use, disassembles for cleaning. PP (tube and attachments) Silicone (seal and ring).
	7-Function Power Play - Slimline Bullet
	Pink - Item Number: SE-1144-10-2 Blue - Item Number: SE-1144-15-2 Satin Finish, ultra-powerful waterproof bullets in our most popular size. New splash proof EZ load battery pack. Intense 7 functions of vibration, pulsation, and escalation. EZ on/off button. ABS with Satin Finish (PU Cote). 3 AAA batteries.
	7-Function Power Play – Bullet
	Pink - Item Number: SE-1144-20-2 Blue - Item Number: SE-1144-25-2 Satin Finish, ultra-powerful waterproof bullets in our most popular size. New splash proof EZ load battery pack. Intense 7 functions of vibration, pulsation, and escalation. EZ on/off button. ABS with Satin Finish (PU Cote). 3 AAA batteries.
	Crazy 8 Rings
	Black - Item Number: SE-1490-10-2 Red - Item Number: SE-1490-20-2 Stretchy dual support enhancer for extended pleasure. Durable and comfortable. Secure scrotum support. TPR.
	Vibrating Crazy 8 Rings
	Black - Item Number: SE-1490-30-2 Red - Item Number: SE-1490-40-2 Stretch-to-fit couple’s enhancer with dual support for him, and one wild ride for her! Removable and reusable bullet provides random vibration, pulsation, and escalation. Secure scrotum support ring. Sensual pleasure nubs for her. EZ push button control. TPR (enhancer) ABS (stimulator). Batteries included (2 watch, 4 included).

Spring is just around the corner, love is always in the air – and Cal Exotics’ l’Amour Passion G wants nothing more than to bring a little joy to the pleasure-seeking vajayjays of the world.

The Passion G is not merely ready, willing, and able to put a smile on a woman’s lower lips, it’s fully capable of doing so without attracting unwanted attention to itself.

Click here to read the rest of this great review!

Just in time for the spring wedding season, CalExotics has released the Something Blue line of hand-stitched accessories for that “special night,” featuring soft white satin, baby blue ties and fluffy white feathers.

The line of Something Blue includes masks, panty sets and cute fetish gear, such as the Satin Wrist and Ankle Cuffs.

The satin restraints feature blue ribbons and sensuous feather trim.

The Something Blue Satin Vibrating Panty is a stretch-to-fit thong with bow and sensuous feather trim. It includes a removable mini-bullet.

Check out the entire collection online at CalExotics.com

For adult retailers and manufacturers, “eco-sexy” has become one way to sell the benefits of a given toy. California Exotic Novelties, for example, relaunched its Solar Toy line and is refocusing on rechargeable items. Over four years ago, in spite of dedicated marketing efforts from print to web, the line just wasn’t viable. Now, Al Bloom says, “When the blog and press chatter grew, so did our interest to take the leap once more, hoping that five-year’s time was enough for the general population to not only educate themselves about ecological problems, but were now ready to put their money where their mouth is … so we started to work on a new solar-powered item, as well as more rechargeable items. The rechargeables are selling great.”

CalExotics’ best-selling green products are the solar-powered Solar Bullets, packaged in FSC (Forest Stewardship Approved) packaging.

Check out the rest of the articel at Xbiz.com

Babeland: How have your female customers affected your toy development over time?

Susan: Our female customers’ needs have evolved as technology has changed. In the early days, for example, we tried selling rechargeable vibrators, but learned that they didn’t sell at the retail level.  We saw great potential, but the consumer wasn’t ready for it. We ended up discontinuing the items at a huge loss; it took years for those products to find their audience. We also introduced several other features that are now taken for granted in sex toys:  waterproof, remote control, phthalate-free, and multi-function. 

Also, the internet has proven to be a great educator regarding pleasure products, their uses, and features. Women can now easily access any number of sites that educate and explain the various products that we manufacture. Our complete line includes over 3000 items, so it’s a daunting task to explain the differences without that resource.

Also, we spend months on the road visiting not just our distributors, but also retailers, home party businesses, and E-tailers. The feedback that we receive is invaluable, and we honestly try to incorporate these comments into our products.

Babeland also asked if there was a sex toy on the market today that Cal Exotics wished they had invented. We love Susan’s answer:

Not for one second! Our success is about our own creativity, never about what someone else has done. We find it creates negative energy to waste time trying to emulate rather than innovate. Sure, new companies have sprung up, and existing companies have come up with new and exciting products… those creations define who they are. California Exotic Novelties is all about well-built, easily available products across all price points; we’re driven creatively by the in-house abilities of the great people at our company.

Check out the rest of the interview at http://bit.ly/eY8Ljs

The Big Honcho sleeve from California Exotics provides unique sensations in a package that makes it easier to use hands-free. The clear material allows you to see what’s going on, and the thick walls distribute pressure rather than allowing it to concentrate in one area. Design-wise, the Big Honcho takes cues from both anal and vaginal masturbators, with a vulva exterior and the tight entry more common among anal masturbators.

The Big Honcho is a conventional semi-realistic masturbator with a few unusual surprises up its (big) sleeve.

Check out the rest of the review on http://oursexsecrets.com/the-big-honcho/

My mini-miracle massager wand

My second toy to review from California Exotic Novelties is the My Mini-Miracle Massager Wand.

It’s a nifty waterproof wand that has a flexible tip that’s perfect for clitoral and vulval stimulation. It’s eight inches long from top to bottom and the tip is a mere two inches in length. And although the tip is flexible, I don’t recommend bending it too far as the resistance makes me think it would break.

It’s labeled as multi-speed but it seems to have only two speeds–low and high. The vibrations (courtesy of two AA batteries; not included) are pretty strong and might be heard through a blanket but not through a door. The polypropylene handle is small enough to get a good grip without feeling like you’re going to lose it. The PVC tip is nice and smooth and feels great on my skin. Angling the wand just right is not a problem.

The fact that the wand is small or “mini” makes it super easy to use in conjunction with insertable toys. I’ve used it alone and with other toys and the results are excellent either way. It’s perfectly suited for travel because of its size; just slip into a purse or a small bag/case and you’re good to go. It’s truly waterproof so you can use it in the shower or wherever there’s water. When cleaning I use my standard hot water and anti-bacterial soap. Since it’s waterproof you technically don’t have to remove the batteries, but I recommend that you do anyway as it’s a good habit to have.

I recommend the My Mini-Miracle Massager Wand from California Exoctic Novelties because of the convenience of its size and the strength of the vibrations. If you buy one I doubt you’ll be disappointed.

Imagine you’re walking down the street and the flower shop you thought of going to now says on the window: “Licensed Sex Shop”. Well turns out peoples curiosity helped one local flower shop turn a misleading sign into profit.

From OfficialWire.com

A florist shop in southern England is haunted by its past as a purveyor of adult DVDs and sex toys — every morning when the front window mists up.

Clare Ross, owner of Willows, told The Telegraph she sponges the window every morning when the words “licensed sex shop” appear on the wet glass over the Interflora sign. The next morning, the reminder that the shop was once called Pillow Talk is back.

“We are trying to sell love and romance, not sex,” she said.

Willows is located in Reigate, a quiet market town in Surrey.

Read the rest of the story here.